Monday, October 26, 2009

Valerie Confections Fall Open House: Go ahead, experience life

Tonight, at the Valerie Confections Press Preview Event and Party, I learned something. Not that there is a limit to how much chocolate one person can eat (there isn’t), but that Kelly Cutrone’s assertion on “The City” that “LA has weather; NY has life,” is not as accurate as I first suspected. LA has life – one just has to be willing to go after it.

This week, Valerie Confections, located at 3360 West 1st St. (at the intersection of Virgil and Beverly Blvd.) is holding a free Fall Open House for the public to come in and sample their treats. Each day will feature a different confection – like the amazing Blum’s Coffee Crunch Cake that I, after tasting tonight, am seriously considering for my wedding cake. That is if I ever meet my foodie soul mate (requirements include a love of chocolate, cheese and things that have faces).
I highly encourage my fellow Los Angeles eaters to take advantage of this incredible opportunity to experience “life.” Or at least a sweet toother’s version of “life.” Cancel that Bar Method class (I did tonight!), blow off that downer friend who always whines about her hipster boyfriend who just can’t commit, put off that TPS report till another day, and go check out one of the events at Valerie Confections this week (Tuesday, October 27th – Saturday, October 31st). I guarantee that if the delightful owners Valerie Gordon and Stan Weightman don’t brighten up your day, one of their specialty gourmet toffees or salt and pepper truffles will.

Check back later this week for a more comprehensive D takes a B report of Valerie’s offerings.

Fall Open House Calendar of Events

Tuesday, October 27th

Blum’s Coffee Crunch Cake and Blum’s Lemon Crunch Cake

10 am to 6 pm

The Open House Week begins in earnest with a sampling of two of our most popular cakes—the Blum’s Coffee Crunch Cake and the Blum’s Lemon Crunch Cake. The Coffee Crunch Cake was created for a Los Angeles Times Magazine story on wedding cakes. Almost immediately Valerie began receiving scores of calls from native Californians who fondly remembered the now defunct Blum’s Bakery and their signature crunch cakes. Valerie Confections is pleased to have brought these cakes back to fans old and new. Visitors to our boutique will be treated to a free slice of either flavor.


Wednesday, October 28th

Everyday Indulgences

10 am to 6 pm

On Wednesday visitors will be able to try our new line of casual treats, our “Everyday Indulgences”. These perfect little sweet snacks include Almond Toffee Treats, Peanut Toffee Treats, Chocolate Citrus Bark and Chocolate Dipped Shortbread Cookies.


Thursday, October 29th

Petits Fours

10 am to 6 pm

Elegant and diminutive, Valerie Confections petits fours come in flavors such as vanilla bean with rose/passion fruit ganache and orange/almond cake with handmade marzipan filling. Visitors will be able to enjoy an afternoon petit four pick me up.


Friday, October 30th

Valerie at the Market

10 am to 6 pm

Friday, Valerie will be sampling the “Valerie at the Market” line, which is inspired by the farmer’s markets of Los Angeles. “Valerie at the Market” products change seasonally, according to what is currently being harvested in the region. We’ll have products like White Fig and Fuji Apple Jam, Hand Pies, and Mini Market Cakes for sampling.


Saturday, October 31st

Chocolates, Toffees, and Truffles

10 am to 5 pm

To celebrate Halloween, Valerie will be sampling all manner of chocolates. We’ll have our signature Almond Fleur de Sel toffees, Black Pepper Truffles, Liquid Caramels and more.

3 comments:

Jenn said...

Dang. I've got to try and make it out there!!!

Food, she thought. said...

That looks gorgeous. Was laying on the couch watching tv and dreaming of a pastry media event...

Anna A. said...

mmmmm I think I might just partake in this freebie goodness now that I got some time on my hands. Thanks for the heads up TALF.